Often times, when you have a banner printing up for your business, it can feel like the banner gets very little usage out of it. Here are three ways that you can stretch the usage of the next vinyl banner that you have printed for your business.
#1 Go Double-Sided
If you need to have a banner printed up for a special event, instead of ordering a regular one-sided banner, spend a little extra money and have a double-sided banner printed up. If you need to advertise a special event on one side, use the other side for a more general advertisement or message.
This will allow you to get more mileage out of the banner. You will be able to use the more general side of the banner at different events where the more specialised message does not apply. That way, your investment in having a new banner printed will extend beyond the one event.
#2 Add Extra Grommets
When you have your sign added, add in extra grommets so that you can use it for multiple purposes. Grommets are the gold or silver rings that generally go around the outer edge of the banner and allow you to hang the banner in different manners.
Have a few larger grommets added to the sign to make it easier to hand outside between two poles. Grommets on the side of the sign also make it easier to hang between two sticks or poles.
If you also plan on using your banner inside, make sure that there are grommets on the top of your sign as well so you can hang the sign down from your ceiling or across an entryway in your store.
Think about all the places and ways you can hang your sign when deciding on how many and where you want the grommets placed.
#3 Get Design Assistance
If you don't run your own graphic design or advertising company, don't be afraid to pay a little extra in order to get some design assistance with your new banner. A professional design team will take basic principles that you have heard, such as keeping it simple and using a bold color pallet and put those suggestions to work in a way that promotes your business and grabs the eye of potential customers.
A design team can take your basic idea and perfect it. They can take your design and change it from something that looks like it was created on PowerPoint into something that looks like it was designed by a professional marketing team. Investing in a professional design can help lift your banner and your business to the next level.
Use the three tips above to get the most mileage out of your next banner. Click here for info.
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